It’s 1970. The Mexico World Cup quarter final, Brazil vs Peru. Kick off is postponed, Pelé – the greatest soccer player of all time* – kneels to tie his shoelace. It takes 42 seconds. 42 seconds! The camera zooms in for a close up. GOAL! Puma, shoots and scores. Sales increased by over 300%. It’s […]
Influencer marketing with The G.O.A.T: Ronaldo vs Messi Read More »
The COVID-19 pandemic has made video conferencing software more trendy for real-time collaborations with colleagues and students/teachers who are all stuck at home and unable to meet face to face. Meeting Google Meet Out of all the software available, Zoom is perhaps the most commonly used since its free account could already host dozens of
How To Use Google Meet App, A Zoom Substitute For Business Meetings Read More »
Graham Clark, 17, faces various charges including 17 counts of communications fraud after the extensive hack. Bogus tweets were sent out on July 15 from the accounts of Barack Obama, Joe Biden, Mike Bloomberg and a number of tech billionaires in a scam that netted more than $100,000 in Bitcoin A teen in the US
USA: Accused Twitter hacker teen pleads not guilty Read More »
If you didn’t think you could use a dating app, TikTok a video game to protest against racial injustice, think again. With many cities still under lockdown measures, people are finding innovative online ways to demonstrate solidarity or collect donations in support of Black Lives Matter. It’s more than just posting a black square to
Is There a Common Time to Post on Social Media Platforms? Social media marketing is a boon for businesses, in that it can lead to improved search engine rankings, brand awareness, higher conversion rates and more. And it’s no wonder. Theoretically, social media has 2.3 billion users. Given the huge opportunity to interact with consumers, 91% of retail
With equate consumers of about half of the world’s population, affiliate marketing via social media has modified itself than just a communication platform. It is now more than a way to keep in touch with family, friends, and colleagues. So, coming to the affiliate marketing definition, it is simply a partnership between a manufacturing company
13 Tips to Make Money from Affiliate Marketing Via Social Media Read More »
In the west, social media platforms like Facebook and Instagram are used for, well, social interactions while e-tail platforms are used for shopping. It’s still a different mental-mode where one has to switch from social to commerce. In the east, however, the convergence is more evident where the same app, like WeChat for instance, is used for social interaction and for
Why Is Social Commerce A Major Impact To Brands? Read More »
Did you know that a 60-second video is equal to about 1.8 million words, according to Forrester Research? There is no doubt that today’s consumers prefer audiovisual content to textual content. But this format promises to come as a surprise in 2019 in ecommerces promotional campaigns. Why is video marketing so effective? Optimizing ROI in advertising
12 Keys To Why Is Video Marketing So Powerful In 2021? Read More »
If there is a role in modern businesses that is less understood than Product Marketing, it is Growth. What’s more, both roles become more confusing because they often sit in similar pockets in the org chart. There are some overlaps and distinctions between the fields of Growth and Product Marketing, as well as many opportunities
Why Product Marketing and Growth Marketing Are Key Partners Read More »
Social Media Influence, How is our obsession with photographing food altering the way the restaurant industry and food producers around the world look at themselves? Taking photos of what you eat and posting them to social media applications such as Instagram is a global social phenomenon that seems to be growing. Cloud eggs, Unicorn Frappuccino’s
How Social Media Influence The Food Culture | Professional Cooks Read More »
